jump to navigation

twofour54 ibtikar launches creative lab for funding young creative Arabs October 19, 2009

Posted by Farrukh Naeem at www.copywriterjournalist.com in : Advertising , trackback

twofour54 ibtikar creative lab arrives

Money follows ideas, it’s often said. So, if you’re a cool, talented Arab with a big idea for an online, TV, or film project, Abu Dhabi’s a great place to be.

You get the idea, and we’ll get you the funds and support. That seems to be the motto for ‘creative lab‘ launched today by twofour54 ibtikar, the media industry funding and support pillar of twofour54 Abu Dhabi.

twofour54 ibtikar: creative lab offers grant funding and business support to talented Arab individuals from the UAE and across the Middle East & North Africa (MENA) region. If all you’ve got is an idea, you can now benefit from seed funding, development guidance and planning by creative lab to get your dream project off the ground.

The journey of an idea at creative lab

Depicting the journey of an idea at creative lab

Funds could be granted ranging from US$1,000 to US$50,000 if you can demonstrate creativity and originality in your idea for television, radio, film, publishing, online, mobile, music, gaming or animation. Game?

And guess who’s leading the lab? Tarek Ghattas – who used to be the head of TV Production for JWT Egypt. Most recently, Tarek produced the reality game show Fear Factor Extreme. He has also worked with MBC, National Geographic, Future and Rotana.

And if you’re still wondering what the numbers 2-4-5-4 stand for, these are the geographic coordinates (latitude 24 north, longitude 54 east) for Abu Dhabi.

twofour54 is an Abu Dhabi government initiative and an integral part of its 2030 plan, which seeks to diversify the Emirate’s economy and establish the Emirate as the cultural capital of the Middle East.

twofour54 has three key pillars: twofour54 tadreeb (the training academy), twofour54 ibtikar (innovation and support) and twofour54 intaj (state-of-the-art production facilities) supported by business enabler twofour54 tawasol (one-stop-shop).

twofour54 has already attracted the who’s who of the media world – CNN, BBC, Thomson Foundation, Financial Times, Thomson Reuters Foundation, and regional media brands.

Some of the hottest courses and workshops also take place at twofour54′s tadreeb. I’ve already got the prospectus but need to take out time and good dough for the digital journalism course. I wish I had the time.

But right now, I think I should have a big idea. I am not an Arab though. But I am told my ancestors were from the Hejaz. Do I qualify?

Comments»

1. Sam Birouty - July 3, 2010

i like your team. and your job.
can i join, not via website,it’s useless, need to be supported by direct person in twofour staff?