Freelance copywriter, journalist & social media consultant blogging from Abu Dhabi, near Dubai, UAE
In a region where people crave to buy what they see online but hesitate to part with their credit card details, e-commerce can be quite a challenge. We have seen how many websites in the Middle East allow cash-on-delivery in the hope of overcoming their customers’ fear of paying for the goods they order, online. [...]
Dubai Lynx 2012 – Winners, Speakers, Awards, Talks – all captured in over 200 Tweets! Brought to you by Farrukh Naeem, Managing Editor, CopywriterJournalist.com (The tweets load in batches just like the Twitter timeline – so as you scroll down, wait for more tweets to load) View the story “[Report] Dubai Lynx 2012 Awards captured [...]
Life is short. So is effective communication. You begin to realise that an agency isn’t named 140 on a whim, as soon as you see the lengths they go to, to explain the beauty of brevity. CopywriterJournalist enjoyed reading why 140 BBDO is named the way it is, and if you’ve not read engaging long [...]
CopywriterJournalist interviews Jonathan Ford – Creative Partner at Pearlfisher London As one of the co-founders of Pearlfisher, Jonathan Ford has seen Pearlfisher grow from fledgling start-up to an international design leader. He serves as a Director of the Design Business Association (DBA) and is a trustee of the Haller Foundation. Jonathan began his design career [...]
CopywriterJournalist interviews John Pallant – Regional Creative Director EMEA, Saatchi & Saatchi. John Pallant is responsible for driving creativity across more than 70 offices in over 50 countries. He chairs the EMEA Creative Board and sits on the Regional Management Board and World Wide Creative Board. One of Saatchi’s most highly awarded creatives, John has [...]
Dubai Lynx 2012 Awards Winners for Outdoor The hall at Souk Madinat Jumeirah was packed to capacity last night for the grand finale of Dubai Lynx 2012. The first category in which the winners were announced was Outdoor. Six Bronze awards were given in Outdoor, five of them to Y&R Dubai and one to Leo [...]
Print is usually the most hotly contested category at the Dubai Lynx Awards. This year, 305 entries were received in Print and only 72 have made it to the shortlist. Dubai agencies have swept the print category – with Y&R Dubai leading with a big margin. 34 of the shortlisted Print entries are from Y&R [...]
Dubai Lynx Print Shortlist – here are the ones who have made it so far to the shortlist this year at Dubai Lynx: Title Country Agency A01 (Foods) BOSS UNITED ARAB EMIRATES JWT Dubai IN LAWS UNITED ARAB EMIRATES JWT Dubai ATTACK OF THE FLESH DEVOURING SPACE WORMS FROM OUTER SPACE UNITED ARAB EMIRATES Y&R [...]
The Dubai Lynx 2012 Awards, organised by Cannes Lions and Motivate Publishing, have received 2,037 entries from 17 countries. The majority of entries in this year’s Dubai Lynx were submitted by the UAE with 1,211 entries, followed by Lebanon with 284, Egypt with 198 and Saudi Arabia with 138 entries. Print media, as is always [...]
World Press Photo of the Year 2012 Contest Winner Samuel Aranda, a Spanish photojournalist who has covered conflicts and social issues in Spain, Pakistan, Gaza, Lebanon, Iraq, Palestinian Territories, Morocco and Western Sahara, shot the recently declared World Press Photo of the Year 2011 for New York Times during the clashes in Sanaa last year. [...]