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Creative BTL advertising visualiser cum designer vacancy in Abu Dhabi March 30, 2008

Posted by Farrukh Naeem at copywriterjournalist.com in : Advertising, Advertising Agencies, Advertising in Abu Dhabi, Advertising in the Middle East, Advertising in the UAE, Art Director Job, BTL Advertising, Designer Job, Jobs in advertising , 8 comments

One of the most creative advertising agency networks in the world is looking for a creative visualiser cum designer for its Abu Dhabi office.

You need to be passionate about BTL stuff. Everything from brochures and leaflets to website design and emailers.

The ideal candidate would be young and hungry to prove that BTL has as much award-winning potential as ATL. Of course, if you’ve already proven your mettle, you’ll sail through the shortlisting with your portfolio.

You’d have the ability to take a brief and deliver to it. On time. On quality.

Of course, you’d be fluent with designer things like Photoshop, InDesign, Illustrator - the works.

What you’ll get is a warm and progressive agency atmosphere. Young and driven team mates. Focused and motivating creative direction. And a chance to grow as fast as you can take it.

If your mom and dad don’t allow late nights, or if you look down on BTL - this post is not for you.

But if laying out long copy as well pages, if designing brochures and publications, direct mailers and collaterals is your game, this is the opportunity you could be waiting for. In Abu Dhabi - the city that’s buzzing with activity minus the diversions and jams.

Rush your CV/portfolio to farrukh.copywriter(at)gmail.com and let me know why you think BTL rocks!

The position is full time, based in Abu Dhabi and needs to be filled immediately.

Dubai Lynx Academy to sponsor 20 students for Dubai International Advertising Festival March 5, 2008

Posted by Farrukh Naeem at copywriterjournalist.com in : Ad Blogging, Advertising, Advertising Agencies, Advertising Awards, Advertising Events, Advertising in Dubai, Advertising in the UAE, Arabic Advertising, Art Director Job, Copywriter job, Copywriting, Dubai International Advertising Festival, Dubai Lynx Awards, Dubai Media City, Lack of creativity in advertising, Marketing , 2 comments

The Dubai International Advertising Festival is based around the theme ’Learn to Win‘. And in line with that central theme, professionals and students from the advertising industry will have a chance to not just be inspired by award winning ads from the region and around the world, but also by the seminars and workshops that will be conducted by the top ad gurus like David Droga and Piyush Pandey.

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Job for senior English copywriter, senior Arabic copywriter and PR professional for UAE January 17, 2008

Posted by Farrukh Naeem at copywriterjournalist.com in : Advertising, Advertising in Dubai, Advertising in the UAE, Art Director Job, Copywriter job, Copywriting, Freelance Journalist, PR , 6 comments

If you’re a senior English copywriter, senior Arabic copywriter or a senior Arabic PR professional looking for an exciting project in the UAE, here’s an opportunity.

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Perceptgulf’s vacancy ad for copywriter, art director and account manager November 16, 2006

Posted by Farrukh Naeem at copywriterjournalist.com in : Advertising, Advertising in Dubai, Art Director Job, Client servicing job, Copywriter job, Copywriting, Copywriting vacancy, Jobs in advertising, Marketing , 32 comments

There was recently a flood of recruitment ads by advertising agencies in Dubai looking for copywriters and art directors. Perceptgulf’s ad made me smile a wicked smile.

I talked to Prashant Sankhe, the Creative Director at Percept Gulf who made this ad happen.
“I think nobody has portrayed the pencil like this before,” he said.

Perceptgulf's recruitment ad for copywriter and art director vacancy 

As you can see, this ad shows a pencil labelled with ad vacancies on its various parts. The lead tip invites English copywriters and proofreaders to apply, the sharpened end calls art directors and graphic designers, the middle part is labelled for production coordinators, and the punchline…

The eraser is labelled ‘client servicing’ - Arab and European - for account manager and account executive posts. Clever!

And he’s been asked more than once: “Why did you put the eraser like that?”

“That’s the interesting point,” is Prashant’s answer. You bet!

Perceptgulf is affiliated to Hakuhodo which is among the top ten advertising groups worldwide. You can mail your CVs to prashants@perceptgulffz.com for creative positions and to cheriank@perceptgulffz.com for client servicing positions - you erasers (sorry, couldn’t resist that.)

If you are a creative reading this - tell me why this ad makes you smile. And if you are a ’suit’ reading this - tell me why you don’t love me anymore (wicked me). The comments are open.

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